Food manufactures are now offering smaller versions of their fat laden snacks designed to help resist the temptation of over indulging in a larger version. Kraft, Ben and Jerry’s, Pringles and Lays now offer these mini snacks. But do they help?
A new study in the Journal of Consumer Reports says quite the opposite. The reduced size snacks trick people that they can eat away without consequences. People who have problems with portion control are at high risk of overeating. Once self- regulatory concerns were activated consumers were twice as likely to start eating tempting snacks in mini packages as compared to the larger packages. They also ate twice as much!
